How can we use marketing for behaviour change communication campaigns merging science communication, visual storytelling and strategic marketing?
In my talk I will give a brief overview of some of my cross-disciplinary projects, like sustainable tourism management - whale watching and polar tourism - as well as the use of new technologies, for example virtual reality 360 ° nature for wellbeing.
BayCEER Colloquium: |
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Th. 2024-06-06 Tracking plant diversity dynamics on islands over thousands of years |
Mo. 2024-06-10 Arsenic biogeochemistry from paddy soil to rice grain |
Th. 2024-06-13 Seeing the forest beneath the trees: Mycorrhizal fungi as trait integrators of ecosystem processes |
Ecological-Botanical Garden: |
We. 2024-05-29 Führung | "Grüne Apotheke: Heilpflanzen" |
Inaugural Lecture: |
We. 2024-05-22 Funktionelle Pilzökologie: Diversität und Prozesse auf unterschiedlichen Skalen |